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Founded in 2002, Ulrich Lang New York is an independent niche perfume house that elegantly combines olfactory creation and contemporary photography. At the intersection of two passions—image and perfume—Ulrich Lang, accompanied by his friend Britt Biegelsen, an expert in the New York art publishing world, creates unique, refined, and modern fragrances.
For over twenty years, the brand has developed a line of high-end unisex perfumes, known for their bold, minimalist, and timeless character. Each composition evokes a moment, an emotion, a vision. Among the house's emblematic creations, APSU, an iconic perfume with fresh green notes subtly enhanced by a banana accord, perfectly embodies the brand's free and innovative spirit.
With a strong style and artistic identity, Ulrich Lang New York caters to lovers of characterful perfumes seeking unique fragrances that are both sophisticated and easy to wear daily.