EXIT THE KING

Top notes: Timur JE™, Soap Foam Accord (Aldehydes & Musk), Pink Pepper JE™
Heart notes: Jasmine e-pure JE™, Rose Superessence, Lily of the Valley Accord
Base notes: Patchouli, Oakmoss Absolute, Sandalwood & Orcanox™ Accord

Nothing can rule us.

The curtain rises on a scene at 69 rue des Archives, in the Marais district of Paris. A place like a border, where the old world ends and the new one begins. In the distance, a pale moon dips above the towers of Notre Dame. A man and a woman are in a perfume shop, surrounded by bottles. He has succumbed to a fallen sovereign and is condemned to the ultimate fate. She is the new soul, the new role; she is desirable and she has conquered. She is the denunciation, a little condescending. The flutter of her eyelashes declares that she is the one whose hour of glory has arrived, a scented blotter in hand.

It is November 16, 2019.

"- EXIT THE KING, a perfume to dream of entropy? Honestly, Etienne, you're rambling, you're losing your mind, entropy has nothing to do with perfume.

- Yes, Lola, you heard right, EXIT THE KING, a perfume to dream of entropy, isn't entropy beautiful, don't you think?

- Those three words sound in your voice like a twilight, like a farewell to the world perched on the scaffold of everything falling apart.

- There is nothing for you to understand, innocent child. It's about making a perfume like a Loire Valley castle, a perfume that could rise higher than the Château de Blois, higher than the terrace where the last Valois watched the sun set in its glory. And then disappear, die, as if by magic before the fall. With the whisper of a kiss at the moment of its glory, then a humble return to something else. A perfume of magnificence, love, and goodness for the new world, and of forgetting the old and the overwhelming powers. Decidedly chypre.

- Welcome to the new world, you mean?

- Yes, Lola, provided it is a modern and eternal chypre like this perfume."

ALCOHOL DENAT., PARFUM (FRAGRANCE), AQUA (WATER), BUTYL METHOXYDIBENZOYLMETHANE, ETHYLHEXYL SALICYLATE, BENZYL SALICYLATE, HYDROXYCITRONELLAL, LIMONENE, LINALOOL, EVERNIA, PRUNASTRI (OAKMOSS) EXTRACT, HEXYL CINNAMAL, CITRONELLOL, BENZYL ALCOHOL, GERANIOL, CITRAL, EUGENOL, ALPHA-ISOMETHYL IONONE, FARNESOL.